Website Who? More than 625,000* unique users per month to the IET’s family of websites. How? Delivering more than 1.9 million pageviews per month, IET websites are an effective platform to create awareness around a particular product or solution. Our flexible approach to banner advertising means your messaging can be placed in various high traffic areas within E&T Online and the IET website, or can be more targeted within our specialist pages, our associated publications or community webzones. App / Digital Edition Who? More than 8,000 readers of E&T Magazine app and 13,500 digital edition recipients. How? Perfect for content- rich advertising such as videos and infographics, the E&T app makes all issues and supplements of E&T Magazine available to download for tablets and mobile. Available globally and across multiple devices, the E&T app is a great way for engineers to keep up to date with the latest engineering news. Daily Email Newsletter Who? More than 62,000 IET members & highly engaged engineers.** How? This opt-in email delivers breaking news and editorial content daily. With fantastic engagement rates, (average open rate 20%) advertising via E&T News is a great way to reach a diverse audience of engineers, with measurable results. Solus Email Who? More than 40,000 IET members & highly engaged engineers.** How? Developed to offer an opportunity for dedicated, in-depth solus promotion, E&T Magazine Connect is a branded solus email that offers the perfect platform to make your brand really stand out, giving you complete control of your messaging. As part of a wider integrated campaign, or simply as a one-off message, E&T Magazine Connect is the ideal solution to really stand out. Options available to target specific industry sectors. Social Who? E&T’s following of engineers across multiple social media platforms. How? Amplify your social reach without compromising on credibility by engaging with E&T’s audience of passionate engineers who follow us for the latest engineering and technical content. Retargeting Who? More than 62,000 recipients of the E&T Daily Newsletter.** How? We have invested heavily in specialist retargeting software that enables our clients to serve their online messaging to our audience via our website and our newsletters. Retargeting works brilliantly as a conversion optimisation tool, but it works best if it’s part of a larger digital strategy, so speak to our expert staff about how to build an effective digital campaign. 16 Digital & Online Presence If your organisation is seeking to boost its online profile, drive traffic to its site, or simply to compliment an existing multichannel campaign, E&T has a number of solutions across multiple platforms to help you hit those objectives by driving high quality traffic to your site. With more than 1.9 million page views from over 625,000 visitors per month across the IET family of websites, as well as an expert team on hand to support with both strategy and implementation, we are able to reach and influence a broad range of engineering professionals. *Source: Google Analytics, Jan - Dec 2017 **Source: IET email database, 30th September 2018